GameFi in 2025: User Growth Continues as the Industry Awaits Its "Minecraft Moment"

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GameFi has just experienced one of its most contradictory months in history. Daily on-chain activity surged, yet token prices plummeted. Flagship projects shuttered while new funding fueled fresh games.

Bitcoin’s 64-65% dominance drained oxygen from altcoins, pushing many gaming tokens to yearly lows—even as daily unique active wallets (UAW) in gaming dApps surpassed 4 million, with a 30-day cumulative total of 119.8 million. This analysis dissects user trends, transaction volumes, funding, chain wars, token leaders/laggards, and the Q3 launch calendar to assess whether Web3 gaming is bottoming out or quietly preparing for a rebound.


Macro Backdrop: Liquidity Shifts to Bitcoin

Yet capital remains active in niches:


User & Volume Trends: What On-Chain Data Reveals

Daily activity held steady, but spending plummeted—suggesting wallets interacted with free-to-play mini-apps or test sites rather than deploying significant capital. The Truflation GameFi Index (tracking 30 top game tokens) reflects this divergence: flat daily at 75.64 points on June 27 but down 14.7% monthly.


Chain Performance: Winners vs. Strugglers

Key Insights


Token Leaders & Laggards: June Price Action

Top Gainers (30-Day)

Top Decliners (30-Day)


Funding & M&A: Capital Whispers "Optionality"

Trend: Checks shrink but favor infrastructure and brand IP over experimental tokenomics. Animoca’s purchase of Cross The Ages (CTA) tokens underscores "quality over quantity."


Notable Q3 Launches & Events


Industry Pain Points: Why Surrender Persists


Sustainable GameFi Design Patterns

Core Truth: Lifetime value hinges on fun-per-minute, not tokenomics. June’s best economies shared:

Early data shows 30-40% higher Day-30 retention vs. Q1 releases—hinting at a post-Axie playbook where utility precedes yield.


Emerging Signals


Regulatory Watch: Compliance as Priority

Why It Matters: In a capital-scarce market, regulatory risk = existential risk. Studios with "MiCA-ready vaults" leapfrog due diligence queues.


Quantitative Outlook: Q3 Scenarios


Conclusion: Are We at the Bottom?

GameFi exited June bruised but not broken. Wallet counts and developer activity edged up despite dollar-denominated declines. The industry’s "Minecraft moment"—a game that’s fun first, tokenized second—remains elusive, but foundational progress (low-fee L2s, cross-chain wallets) suggests Web3 gaming will mature as the default layer for play-to-own economies.

Survivors of 2025’s liquidity crunch will emerge into a market with fewer rivals and cheaper user acquisition. The dungeon is harsh, but the loot’s value is finally becoming clear.

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FAQ

Q: Is GameFi dying?
A: No—user growth and developer activity suggest consolidation, not collapse.

Q: Which chains dominate GameFi?
A: Ronin, Immutable, and Sei lead in active wallets; opBNB excels in cost efficiency.

Q: When will the next bull run for gaming tokens occur?
A: Likely post-BTC dominance drop (<58%), possibly late Q3 2025.

Q: Are loot boxes banned in the EU?
A: Not yet, but regulations may treat them as gambling by 2026.

Q: How can studios survive the funding drought?
A: Prioritize compliance, dual-token models, and partnerships with traditional IP holders.